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Role of Human Resource Management in Supporting Export Business Operations

Authors:

Dr.Payal Dubey, Assistant Professor, Amity University Raipur (C.G.)

Poojal Bhanushali, BBA VI Sem Amity University Raipur (C.G.)

Abstract:

In today’s increasingly globalized and competitive business environment, organizations are constantly seeking strategies to expand their markets beyond domestic boundaries. Export operations are a key component of internationalization, and their success is significantly influenced by human resource management (HRM). This study investigates the pivotal role HRM plays in supporting export business operations, focusing on workforce planning, talent acquisition, cross-cultural training, compliance management, and expatriate handling.

The research employs both qualitative and quantitative methods, combining surveys, interviews, and case studies to gather data from HR professionals and export managers in multinational organizations. The findings highlight that HRM is not merely a support function but a strategic partner in driving global competitiveness. Effective HR practices, such as international training programs, global talent recruitment, and cultural competence development, directly impact the efficiency and success of export operations.

This study provides recommendations for HR departments to enhance their role in international business and offers practical insights for companies aiming to strengthen their export capabilities. The results underscore the need for HR to adapt to the complexities of international trade, making it a critical success factor in global business strategy.