A STUDY ON EMPLOYEE ENGAGEMENT AND WORK CULTURE IN COIMBATORE WITH REFERENCE TO TEXTILE INDUSTRY
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A STUDY ON EMPLOYEE ENGAGEMENT AND WORK CULTURE IN COIMBATORE WITH REFERENCE TO TEXTILE INDUSTRY
Authors:
Dr. S. S. RAMYA¹, MrGURU PRASATH.K²
¹Assistant Professor, Department of Commerce (Corporate Secretaryship), PSG College of Arts & Science, Coimbatore-14.
Email ID: ramyaspsg@gmail.com,
ORCID ID: https://orcid.org/0000-0002-9547-1272
²Student of II M. Com (CS), Department of Corporate Secretaryship, PSG College of Arts & Science, Coimbatore-14.
Abstract: This study examines employee engagement and work culture in the textile industry of Coimbatore, a prominent hub for textile manufacturing in India. The research aims to identify key factors influencing employee motivation, job satisfaction, organizational commitment, and workplace environment. Using a structured questionnaire, data was collected from employees across various textile units in Coimbatore. The study found that a positive work culture, effective communication, recognition, and opportunities for career growth significantly contribute to higher engagement levels. Challenges such as monotonous work, limited incentives, and lack of participation in decision-making were also highlighted. The findings suggest that fostering an inclusive and supportive work culture is vital for enhancing employee productivity and retention in the textile sector.
Keywords: Employee Engagement, Work Culture, Textile Industry, Job Satisfaction, Organizational Commitment, Coimbatore, Workplace Environment.
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