A Study on Employee Satisfaction and Retention Strategy in Tefugen, Trichy

1.Dr.S.Arunkumar

 M.B.A.,Dip in IBM.,B.S.,Ph.D.,AssistantProfessor,Department of Management Studies , School of Management, Dhanalakshmi Srinivasan University, Samayapuram,Tiruchirappalli — 621 112.

2. C. ThilakVishwa- 11723500093

 II – MBA, School of Management , Dhanalakshmi Srinivasan University, Tiruchirappalli - 621 112.

ABSTRACT:The most challenging task for HR professionals in this competitive era is to engage and retain workers of the 2Ist century. Although technology powers practically every business these days, human resources are what keep them alive and allow them to grow  and thrive. Employee retention and dedication to achieving the organization's objective  arcinfluenced by their level of job satisfaction.The study looks at a number of factors, such as work-life balance, careerdevelopment,  leadership, communication, job security, recognition, workplace culture, and professional growth prospects, that affect employee happiness and retention. In order to extract valuable insights from a descriptive research framework and a structured questionnaire given to 60 employees in several departments, the study uses statistical approaches like percentage analysis, correlation, and chi-square testing.

Key findings reveal that factors such as feeling satisfied about company’s ethical practices, salary,bonusengagement and insurance policies, freedom in decision making, feeling recognized, havingnecessary resources, being encouraged to share ideas, and trust in leadership significantlyinfluence employee satisfaction and retention. A strong positive correlation was foundbetween encouragement and employees feeling valued. highlighting the importance ofmotivational leadership practices.Additionally, the study sheds light on industry trends in India’s manufacturing sectorof patented seals, Erosion control device, Flue gas air duct, Tubular — Air — Pre heater andguide and the strategic importance of human capital in maintaining competitiveness.

Although limited to a single organization, the findings underscore the need for robust engagement strategies. The research concludes that higher employee satisfaction leads toemployees retention which in turn leads to improved organizational outcomes, includingincreased efficiency, lower turnover, and enhanced service quality.opencommunication, offering chances for advancement, acknowledging staff members'accomplishments, and establishing a pleasant workplace culture are some of therecommendations.Therefore, this project's goal was to investigate the elements that influence workers'job happiness and offer suggestions for potential strategies to increase staff retention.