A Study on Key Drivers of Employee Engagement Practices
Dr. M.Beulah Viji Christiana1 Vignesh S2
1 Professor, Dept of Management Studies, Panimalar Engineering College, Chennai.
2 Student , Dept of Management Studies, Panimalar Engineering College, Chennai.
Abstract: Employee engagement has emerged as a crucial factor in organizational success, impacting productivity, innovation, and employee retention. This study aims to investigate the key drivers of employee engagement practices in modern organizations. Through a comprehensive literature review and empirical analysis, this research identifies and analyzes the factors that significantly influence employee engagement. The study focuses on understanding the key drivers of employee engagement at Bank Bazaar and their impact on organizational outcomes like performance and customer satisfaction. It aims to explore factors influencing engagement, including team dynamics, leadership styles, skill development, and compensation systems. By adopting a multidisciplinary approach, the study seeks to provide actionable insights to enhance employee engagement strategies and drive organizational success. The research design in this study is descriptive. The sample size is 205 determined by Morgan’s table. The tools used are non-parametric tests (Percentage method, Charts, Interval estimation, H- Test, U- Test, Correlation). Data was gathered by both primary data and secondary data. This study research employs a range of methods, including literature review, interviews, surveys, and case studies, to identify the primary factors behind this phenomenon. By understanding the key drivers identified in this study, organizations can tailor their policies and practices to create a more engaging work environment, leading to improved employee satisfaction, motivation, and overall performance.