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A STUDY ON THE EFFECTIVENESS OF LEADERSHIP ON EMPLOYEE MOTIVATION

*SOUDHAMINI D**Mrs. SHIREEN FATHIMA.S

*II MBA Student, Panimalar Engineering College, Chennai.

*Assistant Professor, Panimalar Engineering College, Chennai.

ABSTRACT

This study explores the connection between employee motivation and successful leadership using surveys, interviews, and data analysis. It investigates various leadership approaches and their impact on employee motivation and productivity. The aim is to identify the most effective leadership strategies for motivating teams and understanding employee perceptions of these strategies. The findings offer insights for enhancing leadership practices to foster an innovative workforce, recommending behaviors like performance recognition and effective communication to boost staff morale. The research, descriptive and empirical in nature, uses purposive sampling and collects primary data through structured questionnaires from 180 randomly selected respondents. Statistical analyses, including the Normality test, Mann–Whitney U test, Kruskal-Wallis H test, and Spearman’s correlation, provide insights into variable distribution and associations. The study helps organizations improve leadership strategies to meet employee motivation needs and offers recommendations for other organizations seeking to enhance their leadership practices.