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A Study on the Role of Selected Tyre Companies in Sustainable Development

*Sirigiri Lasya1, Research Scholar Department of Commerce, Sri Venkateswara University, Tirupati – 517502, Andhra Pradesh, India,  E – Mail: s.lasya2001@gmail.com

** Dr.P.Mohan Reddy2, Professor Department of Commerce, Sri Venkateswara  University, Tirupati – 517502, Andhra Pradeash, India.

Abstract

The Indian tyre industry has emerged as a key contributor to global trade and sustainable development in the country. The sector’s focus has shifted from production and export to environmentally responsible and socially inclusive growth. This research paper shows the dual role of selected Indian tyre companies such as MRF Ltd., Apollo Tyres Ltd., JK Tyre & Industries Ltd., CEAT Ltd., and Balkrishna Industries Ltd. (BKT) in expanding global trade and advancing sustainable industrial practices. This study aims to analyse the role of Indian tyre companies in promoting global trade, and to examine the contribution of tyre companies toward achieving the Sustainable Development Goals (SDGs). The secondary data for a period from 2018-19 to 2023-2024 has taken for the study which highlights how Indian firms integrate  renewable energy, circular economy models, and corporate social responsibility (CSR) into export-oriented strategies, aligning with the Sustainable Development Goals (SDGs).

Keywords: Global Trade, Sustainable Development, Tyre Industry, Circular Economy