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A STUDY ON WORK LIFE BALANCE – NEED AND IMPERATIVE AS AN HR INITIATIVE

Dr. SHAMA YASMEEN
Associate Professor
Global Education Centre (MBA), Moinabad

ABSTRACT:
New generation employees are employees who value flexibility in their work. Therefore, work-life balance is one of the factors that can affect the attitude of new employees in the company. Job satisfaction is an employee’s perspective on his work to see how far the company has met employee expectations. A work-life balance makes employees feel job satisfaction because they can work well while in the office; therefore they do not need to be burdened with problems outside of work. In addition, good quality of work-life balance will increase employee retention so that the company can avoid problems related to employee retention. This research aimed to explore the effect of work-life balance on job satisfaction and employee retention of the new generation employees in the city. One of the managerial implications of the research results that can be implemented is organization should provide a good work environment and facilities to increase the motivation of the employees.

KEYWORDS: Work life-balance, job satisfaction, employee retention.