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Saving and Investment of Parents- An Analytical Study

Viveka Gupta

Research Scholar

Department of Commerce

Dibrugarh University

Dr. Jutimala Bora

Associate Professor

Department of Commerce

Dibrugarh University

Abstract

Parenthood is often associated with immense joy and fulfillment. It brings a sense of purpose and meaning to one’s life. Raising a child involves providing care, guidance and support and being a positive influence in their life. To support their children's aspirations, parents must be financially ready. The major goal of the study report was to understand how Indian parents felt about alternative options for saving and investing money for their female offspring. 335 government employees in Dibrugarh Town, Assam, India participated in the study. According to the findings of the current survey, parents thought that the Life Insurance, Public Provident Fund and Bank Fixed Deposits were the top three investment alternatives for their male wards. Like any other financial goal, saving for a male kid should be done in accordance with one's financial objectives. This involves choosing the suitable items to ensure that one's money grows at an optimal rate.

Keywords: parenthood; child; life insurance; investment; government employees; Assam