Social Media Scams: Consumer Vulnerability and Prevention Strategies
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Social Media Scams: Consumer Vulnerability and Prevention Strategies
Author
Ms.K.Keerthana
II.M.Com(CS)
Department of Corporate Secretaryship PSG College of Arts & Science
Coimbatore-641014.
e-mail: keerthana7010660610@gmail.com
Co-Author
Dr.S.Jeyalakshmi Associate Professor
Department of Corporate Secretaryship PSG College of Arts & Science;
Coimbatore-641014.
e-mail: jeyapsgphd@gmail.com
ABSTRACT: This study gives a comprehensive evaluation of social media frauds, focusing on their impact, underlying issues, and prospective options for reform. By reviewing relevant literature and empirical data, the research finds major elements leading to the rise and impact of these frauds on social media users. The results highlight the need for continued efforts to address the changing nature of online threats and point to important knowledge gaps. Although the study achieves its goals and offers insightful information, it also admits its limits with regard to demographic factors like age, gender, and occupation. These limitations emphasize the value of more comprehensive, multidisciplinary, and long-term methods in further studies. Beyond scholarly debate, the study's implications are useful for professionals, decision-makers, and interested parties in improving digital safety and thwarting cybercrime. All things considered, this study establishes the foundation for upcoming developments in our knowledge of and defense against social media fraud.
Keywords: Social Media Scams, Online Fraud, Scam Prevention, User Awareness, Social Media Platforms