The Rise of Plant-Based and Fermented Drinks: Shaping the Beverage Industry in the Next Decade
- Version
- Download 25
- File Size 245.67 KB
- Create Date 8 December 2024
- Download
The Rise of Plant-Based and Fermented Drinks: Shaping the Beverage Industry in the Next Decade
Alok Satish Chaughule
Abstract:
This article explores the growing demand for plant-based and fermented beverages, highlighting key drivers, consumer motivations, and the future of the beverage industry. With health and environmental awareness on the rise, plant-based and fermented drinks are poised to become staple categories in the market. This trend is catalyzing innovation, impacting consumer preferences, and transforming product offerings. Analyzing current market data, case studies, and consumer behavior, this article discusses how these beverages could dominate menus and retail shelves in the coming years.
Keywords: Plant, Fermented Drinks, Probiotic, Low Sugar Alternatives, Alternative Protein Sources, Biotechnological advancements, Low- ABV Drinks, Market Expansion.