The Role of Self-Awareness Deficit in the Employability Failure of Management Graduates

*Author 1
Prajwal K (PGDM)
Affiliations: Dayananda Sagar Business School
Email ID: mailto:prajwal7615@gmail.com
*Author 2
Vijetha Nayana (PGDM)
Affiliations: Dayananda Sagar Business School
Email ID: mailto:vijethanayana99@gmail.com
*Author 3
Dr Veena Bhavikatti (PGDM)
Affiliations: Dayananda Sagar Business School
Assistant Professor, DayanandaSagar BusinessSchool, Bengaluru.
Email ID: mailto:veenabhavikatti@gmail.com

I.Abstract:Thousands of students complete their Master of Business Administration or Post Graduate Diploma in Management. Students believe that having a Master of Business Administration or a Post Graduate Diploma in Management will help  them get a job. They think that their Master of Business Administration or Post Graduate Diploma in Management is all they need to find work. Often this does not happen. With many business schools opening and a focus on teaching skillsthat industries need, many of these Master of Business Administration graduates and Post Graduate Diploma in Management graduates still struggle to find jobs that match what they studied. Some people say that the reason for this problem is that Master of Business Administration graduates and Post Graduate Diploma in Management graduates lack communication skills, or that what they learn in school is not relevant to the job market, or that they do not have experience working in industries. These are points to consider. They do not fully explain why there is a gap between what Master of Business Administration graduates and Post Graduate Diploma in Management graduates can do and what employers want. This paper says that one big reason for the gap is that many Master of Business Administration graduates and Post Graduate Diploma in Management graduates do not really know what they are good at.